SECTION B
INSTRUCTION: Answer any Two Questions from this section.
QUESTION 1
a) Define research report and discuss any four key components of research report [8 marks]
b) Discuss any three common primary data collection instruments employed in business research [6 marks]
c) State any four ethical issues to consider in any business research [6 marks]
QUESTION 2
a) Define research proposal and discuss any four components of research proposal. [10 marks]
b) Discuss any three characteristics of a quality business research. [6 marks]
c) State any four software packages used in processing data in business research [4 marks]
QUESTION 3
a) Define business research and briefly discuss any four reasons for conducting business research [8 marks]
b) State any three advantages and disadvantages each of the use of interviews as a qualitative data collection tool. [6 marks]
c) State any four common sources of gathering information for writing literature review [6 marks]
QUESTION 4
a) With practical examples, briefly discuss the following key elements of business research.
i. Abstract
ii. Referencing
iii. Theory
iv. Variable
b) State any four differences between quantitative and quantitative approaches as used in business research [5 marks]
c) State any four internal sources of data for business research [5 marks]
